The rise of the fruit and vegetable juice market has benefited from consumers' enthusiasm for natural health ingredients. In recent years, the market share of carbonated beverages has repeatedly declined, and drinking water, fruit and vegetable juices, functional beverages and plant protein beverages have further developed and filled this market share. Today, there are three major market opportunities in the juice industry: functional 100% pure juice products, pure natural products and fruit and vegetable nutrition products. In this market where challenges and opportunities coexist, mature markets and emerging markets are sparing no effort to introduce innovative products that meet consumer expectations and drive business growth. Juice filling machine also plays a crucial role in the final step of fruit juice production.
After investigation and research, it shows that global consumers have a new tendency for juice drinks.
●Ingredients Natural Health More than 60% of people think that a healthy/nutritive diet is very important. The proportion of respondents who hold this view in emerging markets exceeds 70%. Half of the people said they are extremely concerned about ingredients in food and beverages. A company in Taiwan has launched a mixed fruit and vegetable juice product, which is rich in vitamins and minerals. It is highly recommended because it can help the body supplement all-day energy and nutrition. With rapid development of water substitutes, market demand for juice filling machines is also growing.
●Enjoy the Juice at Anytime Anywhere Faster and faster, 74% of consumers are happy to enjoy some liquid snacks between meals, which is the highest in the world. This is a huge business opportunity for portable, re-closable packaged fruit juice products: busy urban consumers need delicious 100% smoothie juice products, supplement energy, eliminate hunger, and take care of nutrition and health . When producing this recloseable juice drink, the beverage filling machine again showed its pivotal position. This shows that more and more consumers are now paying attention to the health of their diet.
●Natural Water Supplements Global consumers know the importance of drinking water, but many people do not like to drink water because of their light taste, or think that drinking water is boring. This shows that consumers need natural water substitutes. Similar to other markets, the coconut water market in Greater China also showed strong growth. With cocoa worldwide swept the world, a large number of coconut water products are imported into the Chinese market.
●Demand is more subdivided Unsaturated demand often means huge business opportunities. For example, 100% pure juice products for female consumers and children. For middle and high-level income consumers, the cost of raising children ranks second in all living expenses, second only belw to food expenses.
The company's fruit juice filling production line has reduced many of the work processes, simplified the tedious filling, automation, and intelligence, and also reduced a lot of production costs.
